A Brief Introduction Of Dashboard For Search Engine Optimisation

 


Search Engine Optimisation (SEO) is a vital part of the digital marketing strategy. Equally, it's crucial to monitor the SEO performance to ensure whether the SEO efforts are paying off or not.

 A good dashboard for search engine optimisation will let everyone quickly and efficiently track the SEO analytics data. This means one needs less time sorting the SEO data and can add more time in adding value to the clients.

 What is an SEO dashboard?

 The SEO dashboard is a complete dashboard with data from various sources enabling the digital marketers to track and act on the SEO performance and results. This dashboard is the data management tool that visually tracks, analyses and displays the KPIs (Key Performance Indicators), key data points and metrics to monitor the health of the SEO marketing efforts and initiatives.

 
Why should you use the SEO dashboard?

 

When you regularly monitor each relevant KPI in a dashboard studio, you can view the marketing efforts comprehensively. It helps determine whether the campaign is excelling or not and the area that needs improvement.

 It's essential to use the Google dashboards since you can visualise all the data in a report which will be simple, straightforward and easier to understand. Also, the dashboard tracks many metrics so that you don't need to do it manually.

 

What should be in the dashboard for search engine optimisation?

 The top ten sections that can be included in the template to get the best SEO audit report are:

 

  • Conversions from SEO
  • Organic traffic
  • Changes in SEO ranking
  • New and lost links
  • Backlinks development
  • Website audit score
  • Top landing pages
  • Average review rating 
  • Top organic keywords
  • Organic bounce rate.

 

Benefits of using SEO dashboard:

  1. Entirely customisable dashboards – SEO dashboard is fully customisable. You can use the metrics which matter the most to you and your clients to fulfil the exact needs. This dashboard will help monitor all the data in real-time and showcase the SEO achievements.

 

  1. Powerful widgets – There are many widgets available with the dashboard. You can filter the insights based on various metrics and use colour widgets to make the data always visible. Adding charts and other visualisation options will make it easier to understand the data quickly.

 

  1. Get all your data in one place – Collecting data from various sources is a time-consuming task, but doing it manually can be challenging. But with the dashboard, you can automate the collection of data and view all the insights in one place.

 

  1. Export data quickly – Marketers can update the SEO data by scheduling it. The reports can be easily exported and shared with the clients. Highlighting the achievements and adding personalised notes will impress the clients.

 

Now that you know about a custom dashboard for search engine optimisation, use Powermetrics to track all the important metrics to see the success rate of SEO strategies.

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